Inspiration from a Sioux Falls photographer!

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After attending the Bridal Show Producers International conference in Minneapolis (more about that later), I stopped off to visit my sister in Sioux Falls. SD.

My sister Candace Ann is a well known photographer in Sioux Falls. Visiting with her has been so inspirational for me. When the economy started downwards in her area she was determined not to give in to negativism. Instead she has made it her goal to participate in every Face to Face opportunity she can find. Every weekend she participates in baby shows, home shows, pet shows or any other kind of show she can find. Last weekend the baby show she was in only had 250 attendees. She still came away with 5 photo sessions! Keeping involved in this type of activity has kept the business flowing in her studio.

In walking around her studio I noticed the many community awards she has received for donating her services at various high schools, hospitals and medical centers. Why? Because giving of her time at high school events has brought her a heavy senior market. Volunteering and donating photographs to womens medical centers and hospitals has brought her a successful baby market. She never stops looking for the marketing opportunities around her and she never stops giving back to her community. There is a lot to be learned from this small town businesswoman.

Candace is a bundle of energy and I’m proud of her in ways she can only imagine. Did I tell you I gave her her first camera and started her in the business as a photographer? Standing in for our parents, now both in heaven, I can only say I’m beami