Networking in Your Circle At Bridal Shows and Wedding Expos Is Important
Think about it…..Where did you first meet many of the friends in your networking circle? Currently you probably hang with them mostly at some wedding association or community event. However, for many of you, you can trace that first meeting back to a bridal show you were both in many years ago.
When you were an exhibitor, not only did you book weddings from the hundreds of engaged couples you met, but you starting building a group of peers with like minded professionals who became friends and part of your referral network.
So what happened? Did you stop doing shows? Yes, you are still part of your friendly referral group, but you are not meeting the couples face to face where they love to go and plan their weddings. Maybe you will still end up with the business and maybe you won’t. Meanwhile, there are new businesses at the shows making friends and meeting the brides and starting new referral groups. The venues are at the show meeting the couples and meeting new wedding pros hungry for the business.
If you are booked solid, what you are doing is probably all you need to do, but without continued marketing things can start to slow down. Keep the influx of new leads continuous by staying in the flow of business.
Few things build trust like a face-to-face meeting. The way you’re dressed, your tone of voice, and the firmness of your handshake provide an authentic way for a person to get to know you and decide whether or not they trust you. So go back to the roots of how you got started, experience the interaction and fun environment of a bridal show again.
When it comes to Las Vegas bridal events, no one has done it longer or better than The Bridal Spectacular. Check us out for your next networking while you meet the brides and grooms experience.
